DP Cheat Sheet
An online guide to size and formats
Contents
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Post / Video Sizes
Covers
Profile Pics
Google Ads
Clasificados Online
Posters, Flyer
Banners, Totems
Newsprint Ads
Danglers
Shelf Talkers / Stoppers
Static Clings
Billboards
Bus Shelters
Zoom Backgrounds
Wallpapers
Catalogues
Panflets
Banners
Blog Thumbnails
Social Media
Show off your projects, features, or clients in this section.
INSTAGRAM & FACEBOOK Posts
Vertical Post: 1080 x 1350px
Horizontal Post: 1200 x 1080px
Square Post: 1080 x 1080px
Story/Reel: 1080 x 1920px
Insta Highlights 1080 x 1920 px
TIMELINE COVERS
Facebook: 851 x 315px
Twitter: 1500 x 500px
YouTube: 2560 x 1440px
Linked In: 1128 x 191px
PROFILE PICTURES
Facebook: 170 x 170px
Instagram: 320 x 320px
Linked In & Twitter: 400 x 400px
YouTube: 800 x 800px
Digital Ads
CLASIFICADOS ONLINE
320x100
320x50
728x90
360x40
120x600
110x60
630x30
GOOGLE DISPLAY
- 300 x 100
- 750 x 300
- 750 x 200
- 750 x 100
- 950 x 90
- 88 x 31
- 220 x 90
- 300 x 31
- 980 x 90
- 240 x 133
- 200 x 446
- 292 x 30
- 960 x 90
- 970 x 66
- 300 x 57
- 120 x 60
- 320 x 400
- 600 x 314
- 468 x 60
- 728 x 90
- 250 x 250
- 200 x 200
- 336 x 280
- 300 x 250
- 120 x 600
- 160 x 600
- 320 x 50
- 320 x 100
- 300 x 50
- 425 x 600
- 300 x 600
- 970 x 90
- 240 x 400
- 980 x 120
- 930 x 180
- 250 x 360
- 580 x 400
- 300 x 1050
- 480 x 320
- 320 x 480
- 768 x 1024
- 1024 x 768
- 480 x 32
- 1024 x 90
- 970 x 250
- 375 x 50
- 414 x 736
- 736 x 414
Print Media
SINGLE PRINT
Letter:8.5" x 11"
Legal:8.5" x 14"
Tabloid: 11" x 17"
FLYERS
Half Size: 8.5" x 5.5"
Rack Card Size: 4" x 9"
Square Size: 8.26" x 8.26"DL: 8.3" x 3.9"
POSTERS
Movie Posters: 27" x 40"
Large Posters: 24" x 36"
Medium Poster: 18" x 24"
Small Poster: 11" x 17"FOLDED PRINTS
Tri-Fold: 8.5" x 11" Fold at 3.66"
Bi-Fold: 11" x 8.5" Fold at 5.5"
French Fold: 11" x 8.5" Fold at 3.66"
Table Tents: 4.5" x 6" or 5" x 7"
Jacket Folder: 9" x 12"
Postcard: 4" x 6"
These are standard sizes, they can change based in special designs or print availability.
STAND BANNERS:
2'x5'
2.5'x6'
2'x6'
4'x8'
EVENTS & Signage:
3-Side Totem: 4.5' x 1.3'
Backdrops: 10' x 8'
Horizontal Banner: CUSTOM
These are standard sizing, other sizes or custom options available.
POP (Point of Purchase)
In-Store
Danglers: 8.5" x 8.5"
Wobblers: 3" x 6.5"
Shelf Talkers: 2.5" x 5"
Static Clings: 12" x 12", 18" x 24", 24" x 36", 36" x 48"
Floor Graphics:No smaller than 10" x 10" or larger
End Caps: 60"H x 36"L x 16"D (Walmart)
Note: Most POP graphics are custom made. These are just suggestions or standard sizes.
OHH (Out of Home)
BillBoards: B-Media
Billboards: Spider
Digital Media
Wallpapers
Desktop: 1080 x 1920px
Zoom Background: 1080 x 1920px
Booklets
Small Panflets:
Landscape:
Portrait:
Square:
Pocket:
Large Catalogues
Landscape:
Portrait:
Newsletters & Blogs
E-mail
Banner: 600w max
Image Sizes: 800w max
*Sizing may vary based on design needs
Blog-Posts
Main Image:2000 x 1500px
Thumbnails:720 x 720px
dpBrands is the brand design practice of DuartePino.